Guides

Club fundraising with premium products for everyday life

Club fundraising has long helped Swedish clubs reach their goals. Roots builds on that tradition with hair and body care, simple digital selling and the chance of recurring income.

How Roots works: from sign-up to payout

Four steps from joining to payout. See who does what in the club, the team and the shop, and how you can have sellers up and running the same week.

How much does the club earn? 35% with worked examples

The club, team or class keeps 35%. With 20 sellers selling about SEK 2,400 each, that comes to SEK 16,800. Here is how to set a goal that holds up.

Personal shop and QR: sell without boxes or cash

Every seller gets their own link and QR code. The customer pays and gets home delivery. See where QR works best and how to share without nagging.

Sales tips for teens and parents: sell without nagging

Get a ready-made message to send, pick the right channel and avoid the most common mistakes. How to sell for the team without pressure or awkward pitches.

Football teams: fund your next tournament trip

25 sellers selling about SEK 2,400 each bring SEK 21,000 to the club. How to get started, from the parents' meeting to the QR code in the changing room.

Hockey teams: fundraising that doesn't cost ice time

Hockey is expensive and schedules are packed. Raise money with a link and a QR code on the bench, with no stock and no door-knocking. The club keeps 35%.

What is SyriCalm®? Reed and mushroom for a calmer scalp

SyriCalm® is based on extracts from reed and the mushroom Poria Cocos. What it does in shampoo, conditioner and body wash, and what it does not promise.

Beetroot in conditioner? Beta Vulgaris and softer hair

Roots Conditioner contains beetroot extract and panthenol. How they help hair feel softer, plus a three-step routine for hair that feels dry.

Tight scalp after washing? Habits that often help

Gentle washing, the right water temperature and habits for helmets and hats. Plus when to see a professional instead of switching shampoo.

Low-sulphate shampoo: what does it really mean?

Lather is not the same as clean. How low-sulphate shampoo differs from shampoo with sulphates, who benefits most and how to test it over two weeks.

Natural Nordic hair care: what does it actually mean?

“Natural” is used loosely in beauty. How Roots reads the word, why Nordic everyday life is hard on hair and how to choose from the range.

Shower after training: three steps for hair and skin

A routine quick enough to actually happen and gentle enough to repeat. Three steps in the shower, the right water temperature and when a rinse is enough.